Rebranding Message Strategy
A rebrand is more than a new logo; it’s a shift in how you talk about your business. I’ll help you clarify the new positioning and craft key messages so your updated brand feels consistent across your website, socials and campaigns.
What you get
• Short intake to understand your old and new positioning
• Core messaging statement that reflects the rebrand
• Updated elevator pitch and brand story outline
• Key phrases and taglines to support the new identity
• Guidance on how to roll out the new messaging across channels
• Summary document you can share with your team and partners
How it works
• You share background on the rebrand and your goals
• I review current materials and any new visual identity work
• I develop draft messaging and positioning language
• You give feedback and highlight any non-negotiables
• I refine everything into a clear messaging guide for the rebrand