I’ll combine qualitative and quantitative research into a focused strategy plan for 1 target market segment. You’ll receive a data-backed report that shows where demand is growing, how 3–5 key competitors position themselves, and which 3–7 opportunities are worth pursuing in the next 6–12 months.

What you get
• Research on 1 clearly defined market or customer segment
• Competitive review of 3–5 main rivals with positioning snapshots
• 15–25 page PDF report with charts, tables and clear commentary
• Summary of 10–20 key insights about customer needs, behaviour and price sensitivity
• 3–7 strategic recommendations with next steps and priority level
• 1–2-page executive summary you can share with leadership

How it works
• You share your goals, current products, budget range and internal data if available
• I define the scope, research questions and methods, then carry out desk and trend research
• I compile and interpret the findings into a structured strategy report
• You review the draft, ask questions and request 1 round of refinements
• You use the final report to plan campaigns, offers and product decisions