A strong slogan makes your brand or campaign instantly recognisable. I’ll develop three distinct advertising slogans that capture your message from different angles so you can choose and test the best fit.

What you get
• Exploration of several creative territories for your brand or campaign
• Three unique slogan options that are short, memorable and easy to say
• Different strategic angles such as benefit-driven, emotional and provocative
• Short rationale for each slogan explaining the thinking behind it
• Tips on where and how each option could be used across channels

How it works
• You share your product, audience, positioning and any existing taglines
• I research your competitive landscape and collect inspiration examples
• I brainstorm and refine three strong slogan candidates
• You review, discuss internally and request small wording tweaks if needed
• You select your favourite or test multiple options in your ads and branding