Content Marketing ROI Framework
If you’re investing in content, you need to know what’s working. I’ll set up a simple content marketing ROI framework so you can connect activities to outcomes and make smarter decisions about where to focus.
What you get
• Clarified content goals aligned with business objectives
• Overview of key metrics to track at each funnel stage
• Simple framework or dashboard structure for reporting
• Suggestions for tagging, UTM use or basic attribution
• Recommendations on how often to review and adjust your content plan
How it works
• You share your current content channels and business goals
• I review existing analytics and reporting (if available)
• We define what “success” means for your organisation
• I design a practical measurement framework and document it
• You implement the setup with your team or tools, using my guidance