In this focused 60-minute workshop, I’ll help you uncover the core archetype (or blend of archetypes) that best fits your brand so your positioning, visuals and voice all tell the same story.

What you get
• Short intake to understand your brand history, audience and goals
• 60-minute live session where we explore potential archetypes and how they show up in your brand
• Clear recommendation of primary (and, if useful, secondary) brand archetype
• Overview of how this archetype influences your tone of voice, visuals and messaging
• Practical examples of on-brand vs. off-brand wording and ideas for next content pieces
• Concise summary document you can share with your team, designer or copywriters

How it works
• You complete a brief questionnaire and share key links or materials
• We meet for a 60-minute workshop call to explore your brand’s personality
• I synthesise the session into a clear archetype recommendation and notes
• You review the summary and ask follow-up questions if anything is unclear
• You start applying the archetype in your messaging with the help of my examples