You’re not guessing at “ideal clients” anymore. I’ll create 1 in-depth audience persona based on research and data so your team can write, design and sell to a specific human, not a vague profile.

What you get
• 1 detailed persona document of 6–10 pages
• Demographic snapshot (age range, location, role, income band where relevant)
• Behavioural insights: goals, pains, triggers, buying objections and decision process
• Quotes and sample phrases your audience actually uses in search or calls
• Practical “how to use” section covering messaging, offers and channels

How it works
• You share any existing data: CRM exports, survey results, call transcripts, analytics
• I review the information and, if available, talk to 3–5 real customers or leads
• I synthesise the findings into 1 clear persona with visuals and bullet points
• You review, add internal context and request refinements
• You share the persona with marketing, sales and product teams as a shared reference