Your existing B2B content may be too formal or technical for consumer audiences. I’ll adapt one article or white paper into engaging B2C copy that speaks to people’s everyday needs and motivations.

What you get
• Review of one B2B-focused piece such as an article, guide or white paper
• Rewritten consumer-facing version that keeps the core message but drops jargon
• Stronger focus on personal benefits, lifestyle and real-world scenarios
• Adjusted structure, headings and calls-to-action tailored to your B2C funnel
• Notes on how to reuse the adapted content across blog, email and social

How it works
• You share the original B2B piece, target consumer segment and channel
• I analyse what needs to change in tone, complexity and framing
• I rewrite the content for a B2C audience while preserving key facts
• You review, request edits and ensure everything fits your brand guidelines