Instead of guessing what to publish each month, you’ll have a clear 12-month plan. I’ll build an annual content strategy that aligns your topics, channels and campaigns with your business goals.

What you get
• Review of your current content performance and top 2–3 competitors
• Defined content goals, audiences and key themes for the year
• High-level 12-month roadmap with major campaigns and focus topics
• Channel recommendations (blog, email, social, video, etc.) and suggested cadence
• List of priority content pieces and experiments to tackle first
• Summary of metrics to track and checkpoints for quarterly review

How it works
• You share your business objectives, offers, past content and capacity
• I analyse your existing library and what’s working in your market
• I design the annual strategy and organise it into a clear roadmap document
• You review, refine priorities and align with your internal calendar
• You use the roadmap as your guide for content planning throughout the year